- First room is $99. Each additional room in a multi-room tour is $39.
- The right answer is fewer, higher-leverage rooms — not every room you have.
- Apply the buyer-decision test: does this room move the booking?
- Most businesses get 90% of the value from 1–3 rooms.
- Hosting is free, forever — for every room you add.
Table of contents
If your space has more than one room a customer cares about, a multi-room tour on TourReady is on the table. The cost is $39 per additional room after the first $99 room. The question this post answers: when is that $39 worth it, and when is it spent on a room nobody will click through?
Most businesses end up wanting 2–3 rooms in the final tour. A medspa with a lobby, treatment room, and recovery lounge. A restaurant with a main floor and a private dining room. A salon with a styling floor and a separate color bar. Those are the standard multi-room tour shapes. Anything past four rooms usually adds cost without adding conversion.
The multi-room tour math
The economics are clean:
- 1 room: $99 one-time. Hosting free, forever.
- 2 rooms: $99 + $39 = $138 one-time.
- 3 rooms: $99 + $39 + $39 = $177 one-time.
- 4 rooms: $99 + $39 × 3 = $216 one-time.
For context: a Matterport multi-room scan is typically $400–$1,500 depending on size, every time you want to refresh it. A TourReady multi-room tour stays under $250 for most setups and is hosted free, forever. You shouldn't need a $4,000 shoot to be discoverable — and you shouldn't need a $400 shoot to be multi-room. Start your tour →
The buyer-decision test
Before you pay $39 for a room, ask one question: does seeing this room help the buyer decide to come in?
If yes — add it. If no — skip it. The buyer-decision test isolates the rooms doing actual marketing work from the rooms doing operational work.
"Show the rooms that close the sale. Skip the rooms that store the mops."
A treatment room closes a medspa sale. A storage closet does not. A private dining room closes a restaurant booking. The walk-in cooler does not. The test is brutal in a useful way.
Multi-room by category
The high-leverage multi-room patterns by category:
- Medspa: lobby + treatment room + recovery lounge. ($177)
- Dental: waiting area + chair room + consult room. ($177)
- Restaurant: main floor + private dining + bar. ($216)
- Boutique hotel: lobby + sample guest room + bar/restaurant. ($177–$216)
- Salon: styling floor + color bar. ($138)
- Coworking: open area + dedicated office + conference room. ($177)
- Yoga studio: main studio + lobby/retail. ($138)
- Gym: floor + group class studio. ($138)
Rooms to skip
The rooms we routinely talk businesses out of paying for:
- Storage rooms
- Staff break rooms
- Restrooms (usually)
- Server closets, utility closets
- Empty hallways
- Treatment rooms / chairs
- Private dining / event spaces
- Recovery / lounge areas
- The signature room (whatever yours is)
- The room you'd show a VIP tour
If you wouldn't walk a VIP into the room, don't pay $39 to put it in the tour.
Sequence: start with one
The smart sequence for a multi-room tour is: start with one room, watch the engagement, then add. There are three reasons:
- Risk reduction. $99 to validate the format before scaling spend.
- Learning curve. Your first photo teaches you what TourReady is doing with the input — your second-room photo will be sharper.
- Sequenced marketing. "We just added the treatment room" is a content moment. Adding all four rooms at once collapses that into one post.
Hosting is free, forever. You can ship a one-room tour today, add a second room next month, and a third next quarter — without any subscription fee in between. Start your tour →